welcome to
The Michelle Hickey Design Blog
In the archives, you'll find over 100 articles, videos and resources to help you create and share exceptional work online. I hope it inspires you to go make something beautiful.
Keep learning. Keep growing.
Wondering how to make more sales in your creative business? We’ve got ten tips to put you on the track to generating more income as soon as possible. Selling pains If you’re like me, selling doesn’t come naturally. I used to think that I’d have to change who I am to become successful, but I […]
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Do you let perfectionism paralyze you from sharing your projects, ideas, products or courses with the world? In this article and video, you’ll learn how to quit stalling and start making progress in your creative business. Have you ever created a piece of really great content? A blog entry, a new product, a design, or […]
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Have you ever dreamed of opening your own brick and mortar store, filled with beautiful treasures and one-of-a-kind items, curated by you? Whitney and Michele, a mother daughter team from Atlantic Beach, Florida didn’t just imagine it— they made it happen, when they opened their modern beach boutique, Sailors Siren, in 2016. Without a retail […]
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In this post, I reveal my master list of 20 tools for creative business owners, who blog, sell products, and share services online. These helpful resources will help increase productivity + profits, while freeing up time so you can focus on the big picture. Be sure to grab the 3-page business expense and financial success planner […]
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Many people have a creative spirit, but not everyone lets it out. Rachel Allene is someone who couldn’t quiet her passion. After pursuing a degree in health science, she almost immediately ditched her first job and jumped into entrepreneurship, head first. Her story teaches us that just getting started is the most important step. Learning […]
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Are you an online seller who has wondered what to include in your Etsy listings? This post will provide you with the ten-must haves for a great user experience. As Etsy sellers, we are responsible for creating an experience for our customers that’s both easy and enjoyable. The secret to making this happen is not […]
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Tonic Site Shop themes are undeniably beautiful, but are they worth the cost? Michelle shares her experience and opinions on her template purchase. Your online presence is like the digital version of your home, and just like deciding on the perfect place to live, choosing the right platform and theme for your website is a […]
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In this post, you’ll learn how to start an email newsletter that is aesthetically pleasing and easy to create — one you’ll be excited to send and that your subscribers will look forward to receiving. Starting an email newsletter may be something that you’ve been wanting to do for a long time. If that is […]
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Eight content ideas for the holiday season you can use to connect with your audience and make more sales. You don’t need to be an Elf to create epic holiday content. Whether you are an illustrator, a logo designer, or a hand-letterer, this season offers many opportunities to connect with your ideal client or customer […]
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Read on to learn everything you need to know about creating Instagram Carousels that convert your followers to fans. I’m sick of hearing myself talk and think about Instagram’s algorithm. It’s true: we can’t reach our followers as we used to. But let’s not overlook the many features Instagram has added to make it easier […]
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Email is still the best marketing platform, but are you catering to a 2023 audience? Here are tips for designing an email newsletter your readers will look forward to opening. As a long-time internet creator, I feel I’m constantly defending the original platforms. Blogging isn’t dead! Bring back the old Instagram! Email marketing still rules! […]
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Is online marketing without social media an impossibility? In this post, I share alternate ways to promote your business while staying off the feeds. I can’t tell you how much I miss the early days of sharing content on the internet. A specific moment from 2011 has stayed with me, and it’s a perfect representation […]
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on the air
A Podcast for Creatives
Join me and my friend Steve King for a bi-monthly discussion about the complex, messy and beautiful experience that is being a creative.
Services
Whether you need help developing your brand's aesthetic, or scroll-stopping visual content, I'm here to help you and your business stand out in the digital space.
A modern maker with a classic approach to design.
An elder millennial, I learned graphic design the old-fashioned way, but for the past fifteen years, I’ve practiced those principles in the digital space. The result: content that stands the test of time.
I work with clients to craft everything from the ground up, establishing a strong foundation and energizing your visuals with meaning. Impactful content goes beyond what we see. We’re here to make your audience feel.
A dash of inspiration
Every Wednesday, I send a short email to subscribers, encouraging you to keep creating art and sharing the things that are inspiring my work.
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Design. Champagne. Books. Travel. Film + TV. Scenes from my kitchen. And cats.
