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In the archives, you'll find over 100 articles, videos and resources to help you create and share exceptional work online. I hope it inspires you to go make something beautiful.
Keep learning. Keep growing.
In this post, you’ll find five simple ways you can update your branding aesthetic when you don’t have time for a full redesign. I also share a free downloadable Brand Blueprint to help you streamline your content creation.
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In this post, I share the ins and outs of my business’s new offerings and brand redesign. I can’t wait to hear what you think! Every creative journey is filled with ups and downs, and at the end of last year, I felt a bit lost. You know this. The online space, as I knew […]
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We’ve seen a massive shift in the past two years as the marketplace has become flooded with new, talented creators. How are we to be heard? What a digital brand needs to stand out in 2022 is discernment. In this post, you’ll find the guidance you need to elevate your brand’s presence, with simplicity. After […]
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Personality tests are more than fun indulgences. They are essential tools designed to help you understand your strengths, spot weaknesses, and differentiate your work. As the online world crowds, and it’s becoming increasingly challenging to stand out, personality tests for creatives are more crucial than ever. Overcoming a creative block Like many of you, the […]
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Have you been feeling uninspired? Here’s how to use the ten aesthetics of joy to unleash creativity in your work and life. Even the happiest, most positive people feel the heaviness of our world. And lately, things have been extra challenging. Whether you’ve been consumed by negativity in the news or struggling with a personal […]
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In this post, I give an update on my book writing journey and share how acting the part can help you stay the course as you pursue a creative dream. We all have creative dreams. Maybe yours is to see your work in an art gallery, host a retreat, write a screenplay, or design a […]
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A beautiful vision board needs more than just great images. A well-executed layout can make all the difference. In this post, I share my best tips for designing a digital vision board. It took a few weeks to settle in, but I’m finally feeling ready to take on this new year. There were a few […]
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For me, creating a vision board has become an integral part of beginning a new year. In this post, I share my process, reveal my finished 2022 vision board, and offer encouragement to help you create one for yourself. The calendar says that the new year began on Saturday, January 1st, but I wasn’t ready […]
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My word of focus for 2021 was “Luxurious.” It wasn’t a necessarily noble choice, but after a challenging 2020, I was ready to indulge. When I shared my word of the year with friends, I remember following it with all kinds of disclaimers, assuring them that I wouldn’t turn into a jerk or start wearing […]
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Tonic Site Shop themes are undeniably beautiful, but are they worth the cost? Michelle shares her experience and opinions on her template purchase. Your online presence is like the digital version of your home, and just like deciding on the perfect place to live, choosing the right platform and theme for your website is a […]
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In this post, you’ll learn how to start an email newsletter that is aesthetically pleasing and easy to create — one you’ll be excited to send and that your subscribers will look forward to receiving. Starting an email newsletter may be something that you’ve been wanting to do for a long time. If that is […]
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Eight content ideas for the holiday season you can use to connect with your audience and make more sales. You don’t need to be an Elf to create epic holiday content. Whether you are an illustrator, a logo designer, or a hand-letterer, this season offers many opportunities to connect with your ideal client or customer […]
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Read on to learn everything you need to know about creating Instagram Carousels that convert your followers to fans. I’m sick of hearing myself talk and think about Instagram’s algorithm. It’s true: we can’t reach our followers as we used to. But let’s not overlook the many features Instagram has added to make it easier […]
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Email is still the best marketing platform, but are you catering to a 2023 audience? Here are tips for designing an email newsletter your readers will look forward to opening. As a long-time internet creator, I feel I’m constantly defending the original platforms. Blogging isn’t dead! Bring back the old Instagram! Email marketing still rules! […]
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Is online marketing without social media an impossibility? In this post, I share alternate ways to promote your business while staying off the feeds. I can’t tell you how much I miss the early days of sharing content on the internet. A specific moment from 2011 has stayed with me, and it’s a perfect representation […]
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on the air
Join me and my friend Steve King for a bi-monthly discussion about the complex, messy and beautiful experience that is being a creative.
Whether you need help developing your brand's aesthetic, or scroll-stopping visual content, I'm here to help you and your business stand out in the digital space.
A modern maker with a classic approach to design.
An elder millennial, I learned graphic design the old-fashioned way, but for the past fifteen years, I’ve practiced those principles in the digital space. The result: content that stands the test of time.
I work with clients to craft everything from the ground up, establishing a strong foundation and energizing your visuals with meaning. Impactful content goes beyond what we see. We’re here to make your audience feel.
Every Wednesday, I send a short email to subscribers, encouraging you to keep creating art and sharing the things that are inspiring my work.
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Design. Champagne. Books. Travel. Film + TV. Scenes from my kitchen. And cats.